From Emotional Literacy to Emotional Alchemy
The central principle and “engine” of culture is no longer religion, nor politics as was the case in the past. Like it or not, commerce has become the primary force propelling our species and human society forward. We are witnessing a commerce-centric (r)evolution, a whole new form of ‘conscious capitalism’, where business transactions the world over will become the main conduit of social and cultural evolution.
This book highlights the link between commercial enterprise and the highest good for all, and invites you to harness that power in your own life and work. Sacred Commerce reverses the common assumption that business and spirituality are mutually opposed, and instead looks at business as a path of destiny. Your professional and business activities need not be divorced from your “regular” or “family” life. The notion of capitalism infused with the sacred expands the notion of profit with the concept and the reality of the fourth bottom line.
Sacred Commerce advances the idea that commerce can be a vehicle to raise consciousness as well as a path towards Self-realization. The authors give credence to this notion by showing us how the Merchant Priesthood shaped and influenced the forward movement of society with business and commercial innovations throughout time. Commerce, that intrinsic and basic function of exchanging goods and services, can—within this context—raise human culture to a level of sacredness that otherwise might not be attained while placing those who practice it on a trajectory of accelerated growth.
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Reader Review

Sacred Commerce is a thought-provoking book that reflects the uncommon vision and creative energy of Ayman Sawaf and Rowan Gabrielle.  For more than a decade I have admired their rare blend of energy, good-heartedness, and a deep desire to explore new realms of human capacity and make a difference in the world.  This book offers a number of bold new perspectives on work and life. - Robert K. Cooper, Ph.D., co-author of Executive EQ


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